Grungo Colarulo, a US law firm specialising in personal injury, entered the metaverse with an office in Decentraland last December, with help from the 11-year-old daughter of founding partner Richard Grungo Jr, who used her experience of online gaming worlds such as Minecraft. US law firms are increasingly active in the metaverse. Inviting students to the metaverse office is a fun way to present our way of working and our cases to the students,” says Innanen. But, unfortunately, our office in Helsinki is tiny.
“We get a lot of requests from student organisations they would like to visit our offices. Dot staff based in Spain, Berlin and Helsinki can interact as avatars using the virtual office and there are no constraints on visitor numbers. It is a good way of connecting and, as we are all present in avatars, it gives you a feeling of being together.” “Teams and Zoom are very convenient but, sometimes, they lack a sense of connection . . . We have all our weekly meetings at our metaverse office. “On the other hand, the work that we do is very collaborative,” he explains. Younger clients are very, very digital.”Īt a time when employers and employees are debating hybrid and remote working, Innanen says the law firm started thinking about its big office space and meeting rooms and whether they were really necessary. “Instead of having a report of evidence that is 100 pages, clients now want quick advice and effective advice. “Younger clients are very used to using these kinds of tools,” he says, adding that the way companies are interacting with the law firm is also changing. He wanted more than the existing flat screens and Teams calls. “We were thinking about new ways to interact with our clients and to attract the interests of clients,” says González Ruiz, who began exploring new ways of working online during the Covid-19 pandemic. It will also be used to train lawyers and includes features such as a virtual blackboard - an online space dedicated to learning. Rodrigo González Ruiz, partner in digital law at Deloitte Legal in Madrid, says the firm is developing its own virtual office, which will enable team members based there and in Barcelona and London to meet clients. So lawyers are opening offices in virtual worlds as a way of connecting with technology clients and entrepreneurs who are increasingly doing business there. HSBC, for example, has purchased digital real estate in The Sandbox, which is expected to become a stadium to host virtual sporting events.Īnd where clients go, law firms typically follow. In recent months, big companies as well as smaller start-ups have rushed to stake a place in the metaverse.
0 kommentar(er)
